Latest Blog Posts
The generational marketing landscape has changed; unanimous in conversations of marketers at digital summits and recent agency meetings. All conversations and data lead back to this: Millennia ...
New year resolutions traditions fit the entrepreneurial mold because focus determines reality. Working on various projects simultaneously - this entrepreneur begins each day making lists and c ...
As mentioned in previous articles, the Holidays is a great time of year to connect with your existing clientele base and grow it. The right holiday campaign will either lead to a repeat purchase ...
The advent of Web 3.0 and Social Media has forced the advertising world to move to digital platforms. The international proliferation of social media usage has moved brands to social platforms ...
Forget the paper map, the local phone directory or coupon book found at the highway rest area. Consumers have smartphones now and they can find anything they want by simply typing a few keywords ...
Are consumer posts in social media, reviews - photos and additions to maps and other apps affecting local business? Are they affecting your brand? Additions to apps like Google Maps, Yelp and ...
'Tis the season for location marketing! Millions of local business owners and marketers update holiday hours in local listings, offer specials and provide a reason for customers to return. Holi ...
Consider the average online consumer review. With platforms like Google Maps, Yelp and Trip Advisor simplifying distribution of customer reviews, should we use algorithms to build presence of qua ...
Is social engagement increasing search marketing value? There is no doubt that social engagement is up. Business to Consumer and B2B marketing managers are utilizing social media to engage custo ...
2015 is producing increased activity in social media. Increased users equal increased valuations for up and coming IPOs. With another round of funding, Pinterest estimates an $11B valuation.Pint ...
Proactive online reputation management for PR planning should including strategies to monitor employee conversation within social media. Online brands are defined by consumer conversation within ...
Social engagement should be the heart of social marketing strategy. Marketers planning digital strategies are finding the social media user evolves in social interests of platforms and communiti ...
Social media conversation of consumers is ranking in Google search results. Consumers are referencing brands and social conversation is affecting online reputation more than ever. Google gained ...
Social media users are defining news these days, with well respected brands reaching to secure long term loyalty of this new demographic. The mobile marketing generation is creating live news fee ...
[View the story "Millenials: The Mobile Marketing Generation " on Storify] Reach Millenials here. P.S. Get #1 on Google with PR4-PR8 Contextual Links - GUARANTEED rankings & PageRank increase on ...
Trends in SEM and SEO continue to evolve in 2015. A good marketing strategy will focus on both search engine optimization and search engine marketing in order to promote a brand and produce ...
ROI on social marketing begins here. CMOs and marketing managers of top brands are featured in The Social Marketing Circle to showcase social media campaigns that provide high return on investment ...
The social media landscape is diverse. Social community platforms and sites are added to the online space every month. Brands are now faced with a larger audience, using various social media ap ...